5 Twitter Marketing Tips

Twitter is a hot platform for marketing your business online. Like every other social network, there are some strategies to use Twitter cleverly so that it works in your favor. Here are some ideas that can help you.

Twitter Marketing Tips

Project A Professional Image of Yours – Since you are tweeting to grow your business, talking about personal matters will barely do you any good. You have to offer suggestions, provide links to helpful articles, videos and retweet relevant posts.

Add Your Own Perspective To Any Third-Party Content You Share – Don’t just copy and paste a link to some relevant content. Write your opinion on the topic. You don’t have to agree with the author. Disagreeing tweets can also start an engaging conversation and get more people to read your tweet. Be polite and friendly in your language, however.

Answer Questions – If you come across a question that you know the answer to, answer right away with an @ mention.

Ask Questions, Request Advice – If you need to know something, reach out to your followers for answers. Millions of people find help on Twitter, there’s no reason why you can’t. Provide hashtags next to your query. This will make your tweet visible to non-followers and help you get the attention of more people.

Tweet News About Your Company – Share what’s new in your company such as awards or recognition, job vacancies or ongoing recruitments, events, launches, mergers, sales, special offers etc.

You can actually reach out to the entire Twitterverse on Fridays with this hashtag #FollowFriday. That means, more than 500 million will be able to see your tweet!

Online Marketing: 4 Feasible Strategies

Today, the importance of the Internet is not unknown to anyone. Every company tries to make its presence on the Internet as strong as possible. This is one of the reasons why webmasters exist. Over time, a number of strategies have been implemented and modified for better results. Here are 4 online marketing strategies that have proved to be effective.

Here is a list of the top 4 Marketing Strategies:

Online Marketing Strategies

1. Social Media: The popularity of social networks such as Facebook and Twitter is on the rise. These websites are used by individuals to communicate information, have fun and stay connected. Friends and families living far apart can share photos, posts, chat (video and audio) and comment on each others’ posts. Companies also use these social networks as a platform to reach out to their target audiences. Company pages on Facebook prove to be immensely useful platforms for marketers as well as consumers because Facebook acts as a wonderful medium where buyers and sellers can meet.

2. Online Video Marketing: Online video marketing has proved to be massively useful. The popularity of YouTube is soaring every day. Business messages in the form of dynamic and interesting videos attract and arrest the attention of viewers. These also help to turn viewers into customers. Messages communicated in an audio-visual format have a more profound and lasting effect than plain texts.

3. Mobile Marketing: This is the era of Smartphones and tablets, especially; Smartphones are available to almost everyone. Hence, making websites mobile-friendly becomes a need as it helps to increase traffic, conversion and retention of customers.

4. Email Marketing: There are many who are of the view that the importance of email marketing is declining every day. They should take a minute to think again. Email marketing is still found valuable as most jobs involve the use of emails. An email designed with a catchy headline and impressive offer is bound to attract readers. Webmasters should keep in mind to offer an unsubscribe option and never spam recipients or else email campaigns can become a failure.

These are only four of the many strategies that are implemented by webmasters.